Privacy Policy

Effective May 15, 2025

Covera Health, Inc. and its affiliated companies (“Covera” “we” or “us”), collect Personal Information from you when you visit and interact with the websites (“Sites”) and other online services that we own and/or operate and that link to this Privacy Policy (collectively, the “Services”).

This Privacy Policy explains what Personal Information we collect, why we collect it, how we use it, and your choices related to your information.

This Privacy Policy is incorporated into and made a part of our Terms of Use. Please review our Terms of Use because they govern your use of the Services and limit our liability to you. By using our Services, you agree that we may treat your information in the ways we describe in this Privacy Policy. If you do not agree with any term of this Privacy Policy or the Terms of Use, you must refrain from using our Services.

Please use the following links to jump to the different sections of this Privacy Policy:

What Personal Information We Collect
How We Use Your Personal Information
When We Share Your Personal Information
Cookies and Other Data Collection Technologies
Your Choices; Interest-Based Ads
Your California Rights
Children’s Privacy
Links To Other Websites
How We Protect Your Personal Information
Note To International Visitors
Changes To This Privacy Policy
Contacting Us

WHAT PERSONAL INFORMATION WE COLLECT

“Personal Information” is information that can be used to identify, contact or locate you. When you access and use the Services, we may collect the following categories of Personal Information from you:

Contact information, such as your name, address, email address, and telephone number;
Technical information, such as a device identification number, an IP address or other online identifier, and other information regarding your interactions with and use of the Services;
Location information, which information used to locate the device you use to access the Services. Location information may include: (i) the location of the device derived from GPS or WiFi use; (ii) the location derived from the IP address of the device or internet service used to access the Services, and (iii) other information made available by a user or others that indicates the current or prior location of the user; and
Any other information that you may provide to us that can be used to identify you.

We may also collect information that cannot be used to identify, contact or locate you, such as browser types, device types, and website traffic patterns. If we ever link this non-personally identifiable information with your Personal Information, we will treat such information as Personal Information.

We collect Personal Information directly from you when, for example, you request a demo or support, contact us with inquiries and comments, complete or submit forms through the Services, or register for events.

HOW WE USE YOUR PERSONAL INFORMATION

We may use your Personal Information as disclosed to you at the time of collection or in the following ways:

Provide you the Services and fulfill your requests. We may use your Personal Information to provide you the information, products and services that you request.
Communicate with you. We may contact you to share information and promotional materials that we think might be of interest to you.
Enhance your experience. We use your information to personalize and enhance your experience when you use the Services, such as tailoring content and advertising and remembering your preferences.
Improve our Services. Your Personal Information helps us improve the content, features and functionality of our Services by identifying popular features, enable more accurate reporting, and improve the effectiveness of our marketing.
Marketing and targeted advertising. We may market our products or services or those of our affiliates, business partners, or other third parties. For example, we may contact you to share and offer to you our products and Services, and products and services of our third-party vendors and service providers. We may also use Personal Information to personalize advertising to you (including by developing product, brand, or services audiences and identifying you across devices/sites); to analyze interactions with us or our Services; or to send you newsletters, surveys, questionnaires, promotions, or information about events or webinars.

We also may also aggregate your Personal Information with other users of the Services or otherwise de-identify or otherwise modify it so that it is no longer personally identifiable it in accordance with applicable law (“Non-Identified Information”). This information is not Personal Information, because it cannot be used to identify you. We may use Non-Identified Information and other non-personally identifiable information for any lawful purpose.

HOW WE SHARE YOUR PERSONAL INFORMATION

We may share your Personal Information for the reason(s) disclosed to you at the time we collect it, with your consent, at your direction, or in the following ways:

Within Covera. We may share your Personal Information internally and among our affiliates in order to provide you our Services and generally to improve our product and service offerings.
With service providers. We may share your Personal Information with service providers in order to provide you our Services, and to improve our product and service offerings. For example, these parties include third party IT service providers that host our software and other support service providers.
Business partners. We may share Personal Information with business partners that may use Personal Information for their own purposes, such as: advertisers, ad platforms and networks, and social media platforms; third parties whose cookies and tracking tools we use as described in the “Cookies and Other Data Collection Technologies” section below; and partners who work with us on promotional opportunities, including co-branded products and services. Where required by law, we will obtain your consent prior to disclosing your Personal Information to our business partners. Where recipients use your Personal Information for their own purposes independently from us, we are not responsible for their privacy practices or Personal Information processing policies. You should consult the privacy notices of those third-party services for details on their practices.
In the event of a corporate transaction. In the event we go through a business transition, such as a merger, acquisition, divestiture, restructuring, reorganization, dissolution, bankruptcy or sale of all or a portion of our assets, we may disclose your Personal Information to the party or parties of such transaction.
For legal purposes. We will disclose your Personal Information when we think it is necessary to investigate or prevent actual or expected fraud, criminal activity, injury or damage to us or others or when otherwise required by statute, regulation, subpoena, court order, or other law, or if necessary to protect the rights, property, or safety or us, our employees, or others.

COOKIES AND OTHER DATA COLLECTION TECHNOLOGIES

We and authorized third parties use cookies and other tracking technologies (collectively, “Data Collection Technologies”) to help us provide the Services, tailor our content, enhance your online experience, analyze how our website is used, personalize content, and conduct advertising. Our Data Collection Technologies include:

Cookies, which are small files placed on your computer’s hard drive that collects and stores information about your equipment, preferences and browsing patterns. For more information about cookies, visit allaboutcookies.org.
Pixels, web beacons, and tags, which are types of code or transparent graphics. In addition to the uses described below, these technologies provide analytical information about the user experience and help us customize our marketing activities. In contrast to cookies, which are stored on a user’s computer hard drive, pixels, web beacons, and tags are embedded invisibly on web pages.
Session replay tools, which record your interactions with our Services, such as how you move throughout our Services and engage with our webforms. In addition to the uses described below, this information helps us improve our Services and identify and fix technical issues visitors may be having with our Services.
Embedded scripts and SDKs, which allow us to build and integrate custom apps and experiences on our Services.

We and authorized third parties use these technologies for purposes including:

Personalization, such as remembering language preferences and pages and products you have viewed in order to enhance and personalize your experience when you visit our Services;
Improving performance, such as maintaining and improving the performance of our Services;
Analytics, such as analyzing how our websites are used. We use Google Analytics to helps us understand how users engage with our Services. Google Analytics uses cookies to track your interactions with our Services, then collects that information and reports it to us, without identifying individual users. This information helps us improve our Services so that we can better serve users like you. For more information on Google Analytics, please visit “How Google uses data when you use our partners’ sites or apps” located at www.google.com/policies/privacy/partners;
Advertising, such as conducting advertising and content personalization on our Services and those of third parties; tracking activity over time and across properties to advertise to you based on those interests (“interest-based advertising”); providing you with offers and online content that may be of interest to you; and measuring the effectiveness of advertising campaigns and our communications with you, including identifying how and when you engage with one of our emails; and
Security, such as preventing fraud and malicious behavior.

You can set your Internet browser settings to stop accepting new cookies, to receive notice when you receive a new cookie, to disable existing cookies, and to omit images (which will disable pixel tags). Note that the opt-out will apply only to the browser that you are using when you elect to opt out of advertising cookies. Please note, without Data Tracking Technologies, you may not be able to take full advantage of all features of our Services.

Some web browsers incorporate a “Do Not Track” feature (“DNT”) that signals to the websites that you visit that you do not want to have your online activity tracked. Many websites and applications, including our Services, do not currently respond to web browser DNT signals because such signals are not yet uniform. For more information about DNT signals, please visit allaboutdnt.com.

YOUR CHOICES; INTEREST-BASED ADS

We encourage you to communicate your preferences to us about how we use your Personal Information.

Unsubscribe from marketing. You may opt out of receiving marketing communications from us by following the instructions included in each communication or by emailing us at contactus@coverahealth.com. If you receive marketing communications from any of our business partners or other third parties, you must opt out with each of those parties.
Access and modify your Personal Information. You may review and request changes to the Personal Information we have collected about you. Contact us at the email, address or phone number included in the Contacting Us section below to make a request. We will endeavor to comply with your request, but please understand that we may not be able to modify information about you that we have relied upon to provide services to you, or that we are legally required to maintain.
Turn off location services. If you do not want us to collect location information from your device, please disable the location setting(s) on your device. Please note that disabling the location setting may affect certain features of the Services.
As noted above under “Cookies and Other Data Collection Technologies,” we may use third-party vendors to serve advertisements on our behalf across the internet. These advertising vendors may collect (by using Data Collection Technologies) information about your visits to and interactions with our Services. In addition to the information about your visits to our Site, these vendors may also use the information about your visits to other websites to target advertisements for products and services available from us. Some of these vendors participate in the Digital Advertising Alliance (“DAA”) and Network Advertising Initiative (“NAI”). The DAA and NAI provide mechanisms for you to opt out of interest-based advertising performed by participating members at http://www.aboutads.info/choices/ and https://optout.networkadvertising.org/. You may also opt out of receiving this advertising by visiting https://app.retention.com/optout.

YOUR CALIFORNIA RIGHTS

California Civil Code Section 1798.83 gives California residents the rights to request certain information regarding our disclosure of their Personal Information to third parties for those third parties’ direct marketing purposes. You may request information regarding the disclosure of your Personal Information to third parties for those third parties’ direct marketing purposes by emailing contactus@coverahealth.com or writing us to the address in the Contacting Us section below. Please indicate “California Rights” in the subject or attention line of your communication.

CHILDREN’S INFORMATION

Our Services are not intended for use by or directed to children under 18 years of age. If you are under 18 years old or otherwise have not attained the age of majority in your state of residence, you must have your parent or other legal representative’s permission to use the Services. If we learn that we have received any Personal Information directly from a child under age 18 without first receiving his or her parent’s verified consent, we will use that Personal Information only to respond directly to that child (or his or her parent or legal guardian) to inform the child that he or she cannot use the Services. We will then subsequently delete that child’s Personal Information.

LINKS TO OTHER SITES

Our Services may contain links to other sites that are not owned or controlled by us. Please be aware that we are not responsible for the privacy practices or content of such other sites. We encourage you to be aware when you leave our Services. We encourage you to review the privacy policies of each website that collects Personal Information as the privacy policy may differ from ours.

HOW WE PROTECT YOUR PERSONAL INFORMATION

The security of Personal Information is important to us. We use reasonable safeguards aimed to protect against unauthorized use, disclosure, alteration or destruction of the Personal Information we collect and maintain. You should keep in mind, however, that no data transmitted over the internet is 100% secure. As a result, while we strive to protect your Personal Information, we cannot guarantee or warrant the security of any information you transmit to or from our Services.

NOTE TO INTERNATIONAL VISITORS

The Services are intended for use in the United States only. If you visit our Services or contact us from outside of the United States, please be advised that (i) any information (including Personal Information) you provide to us or that we automatically collect will be transferred to the United States; and (ii) that by using our Services or submitting information (including Personal Information), you explicitly authorize its transfer to and subsequent processing in the United States in accordance with the laws of the United States and this Privacy Policy.

CHANGES TO THIS PRIVACY POLICY

We reserve the right to change or replace this Privacy Policy at any time. Please check back from time to time to ensure that you are aware of any changes or updates to the Privacy Policy. We will indicate the Privacy Policy’s effective date at the top of this page. If we make material changes that would impact your use of the Services or your privacy rights, we will endeavor to notify you of the changes, such as by posting a notice directly on the Services, by sending an email notification (if you have provided your email address to us), or by any other reasonable method. Your continued use of the Services after changes have been posted indicates your acceptance of the amended Privacy Policy.

CONTACTING US

If you have any questions or comments about this Privacy Policy, please contact us at contactus@coverahealth.com or by mail at:

Covera Health
Penn 1,
1 Pennsylvania Plaza,
Suite 4121,
New York, New York 10019